One real customer profile. Messaging that runs off it.
Sentira unifies your customers into one profile from their actual order and behaviour data, then drives email and SMS campaigns and flows off that — not a per-platform list you export and blast. Built for stores that want lifecycle marketing done properly, not a nicer send button.
Who it's for
Merchants who want real lifecycle marketing — not a per-platform email list — and who'd rather have one unified view of a customer than stitch it together from separate tools.
The problem
Most customer engagement tools build one list per platform and blast it — no real unified view of who a customer is, what they've actually done, or whether they consented to hear from you on this channel. Sentira starts from the profile, not the send button.
How it works
- Step 1Connect your store
Shopify OAuth connect — orders, checkouts, customers, and consent start flowing in as real events.
- Step 2Get one unified profile
Every signal resolves onto a single customer profile, including duplicate identities across sources.
- Step 3Build a segment
Attribute, behaviour, and consent conditions, with a live member-count preview as you refine it.
- Step 4Compose a campaign or flow
Write the message, preview exactly who's eligible and how it renders for a real recipient.
- Step 5Send — consent-checked
Unsubscribed and non-members are excluded automatically, not just flagged for you to catch.
- Step 6Watch it feed back
Opens, clicks, and replies land back on the profile, sharpening the next segment and flow.
Key features
Every order, checkout, and consent signal resolves onto a single customer profile — even across duplicate identities — instead of scattering across separate lists per channel.
Build segments from attributes, behaviour, and consent state, with a live member-count preview as you refine the conditions — not a guess you find out about after sending.
Compose a campaign, preview exactly who's eligible and how it renders for a real recipient, then send — consent is checked automatically, so unsubscribed and non-members are excluded, not just discouraged.
Welcome, abandoned checkout, win-back — automated messages triggered by real behaviour on the unified profile, not a blunt time-since-purchase rule.
Every consent change is recorded as an append-only history, not just a current flag — so you can see exactly when and how someone opted in or out.
The data model is platform-agnostic from day one. Shopify is the first real connector; the architecture exists specifically so a second platform is a connector, not a rewrite.
Why Sentira
Klaviyo and single-platform ESPs build a separate list for whatever platform they're bolted onto. Sentira's canonical data model unifies the customer first — the messaging runs off that, not a CSV export.
Nothing goes out on a timer nobody double-checked. Every campaign shows real eligible-recipient counts and a rendered preview before you send it — inherited from the same house rule every lunalink app follows.
Segments and flows key off actual order and consent data — not a static 'X days since last purchase' trigger everyone else uses.
FAQ
What is Sentira, exactly?
A cross-channel customer engagement platform — a CDP plus lifecycle messaging. It unifies your customers into one profile from their real order and behaviour data, then runs segments, email and SMS campaigns, and automated flows off that profile.
How is this different from Klaviyo?
Klaviyo (and most single-platform ESPs) build one list per platform and message off that. Sentira's canonical data model unifies the customer first, across every store or platform you connect them from — the messaging is a layer on top of one real profile, not a separate list.
Does it support platforms besides Shopify?
The data model is multi-platform by design from day one, and Shopify is the first real connector, built and verified. A second platform is meant to be a connector to write, not a rewrite — that's the architectural bet, not a shipped claim yet.
Will anything send without me reviewing it?
No — review-before-send is a hard rule here, the same as everywhere else in the lunalink.ai house. Every campaign shows you the real eligible-recipient count and a rendered preview before it goes out.
What does it cost?
Pricing isn't published yet. Connect your store or get in touch and we'll talk through it directly.
Is my customers' data safe?
Sentira runs on its own dedicated database, separate from every other lunalink app — your customer data isn't pooled with anyone else's. See the privacy policy for the full detail.
Connect your store
Sign in with your Shopify store to open your dashboard. Pricing isn't public yet — get in touch and we'll talk it through.
Connect your storeQuestions: hello@lunalink.ai